Pakistan is home to a growing beauty industry, with Makeup Brands in Pakistan offering a wide variety of products that cater to diverse skin tones and preferences. From local favorites to international names, these brands provide high-quality makeup at affordable prices. Whether you’re looking for long-lasting foundations or vibrant lipsticks, makeup enthusiasts have plenty of options to choose from.
Explore the vibrant beauty of Pakistan, where local and international makeup brands meet affordability and quality for every preference.
Visual Pakistan
Table of Contents
ToggleTop 5 Pakistani makeup & Cosmetic brands:
Brand Name | Description | Rating | Price Range | Notable Products |
Bland Beauty | Known for vibrant colors and high-quality formulations, catering to diverse skin tones and preferences. | 4.5/5 | 1,000 – 3,500 | Lipsticks, Eyeshadows |
Masarrat Misbah | Focuses on cruelty-free and halal-certified products, celebrated for its elegant makeup range. | 4.7/5 | 1,200 – 4,000 | Foundations, Eyeliners |
Sapphire | A fashion brand that offers stylish and trendy makeup products at affordable prices. | 4.3/5 | 800 – 3,000 | Blushes, Lip Gloss |
Outclass Cosmetics | Known for innovative products and stylish packaging, catering to the modern Pakistani woman. | 4.4/5 | 900 – 3,200 | Highlighters, Brow Products |
Crowned | Provides high-quality makeup products at accessible prices, enhancing natural beauty for various skin types. | 4.6/5 | 1,000 – 3,800 | Mascaras, Setting Sprays |
1. Bland Beauty
Bland Beauty is renowned for its vibrant and trendy makeup collections, offering high-quality lipsticks and eyeshadows that cater to diverse skin tones. This brand combines creativity and quality, making it a top choice for makeup enthusiasts seeking bold colors and reliable formulations in Pakistan.
2. Masarrat Misbah
Masarrat Misbah stands as a leader in the Pakistani beauty industry with its cruelty-free and halal-certified makeup products. Their luxurious foundations and precise eyeliners not only enhance natural beauty but also prioritize skin safety, appealing to consumers who value ethical and high-quality cosmetics.
3. Sapphire
Sapphire has successfully expanded from fashion to cosmetics, providing stylish and affordable makeup products that resonate with modern consumers. With popular items like blushes and lip glosses, Sapphire offers a perfect blend of trendiness and quality, making it an essential brand in Pakistan’s beauty market.
4. Outclass Cosmetics
Outclass Cosmetics is celebrated for its innovative makeup solutions and chic packaging, tailored for the contemporary Pakistani woman. Their diverse range of products, including highlighters and brow essentials, delivers both style and functionality, ensuring a polished look for any occasion.
5. Crowned
Crowned focuses on delivering high-quality makeup at accessible prices, making it easy for everyone to achieve their desired look. With a variety of products like mascaras and setting sprays, Crowned enhances natural beauty while ensuring affordability, solidifying its place in Pakistan’s growing beauty scene.
For a touch of festive elegance, explore these Stunning Eid Mehndi Designs that perfectly complement your makeup look.
10 Best International Cosmetic Brands in Pakistan
Brand Name | Founded Year | Founder | Head Office | Product Offerings | Popular Product |
Rivaj UK | 2008 | SJS International | Lahore, Pakistan | Makeup, Skincare, Accessories | Rivaj UK Lipsticks |
Maybelline | 1915 | T.L. Williams | New York, USA | Foundations, Mascaras, Lip Products | Maybelline Fit Me Foundation |
L’Oreal | 1909 | Eugène Schueller | Clichy, France | Haircare, Skincare, Makeup | L’Oreal Paris Infallible |
Etude | 1983 | Young-sun Kim | Seoul, South Korea | Color Makeup, Skincare | Etude House Play 101 Stick |
Kryolan | 1945 | Arnold Langer | Berlin, Germany | Professional Makeup, Special Effects | Kryolan TV Paint Stick |
Medora | 1961 | Saba Sohail | Karachi, Pakistan | Lipsticks, Nail Colors, Face Makeup | Medora Lipstick |
Miss Rose | 2020 | Haleema Fatima | Lahore, Pakistan | Makeup Kits, Liquid Foundations | Miss Rose Matte Foundation |
Mac | 1984 | Frank Toskan | New York, USA | Pro Makeup, Lipsticks, Foundations | MAC Studio Fix Foundation |
Revlon | 1932 | Charles Revson | New York, USA | Makeup, Skincare, Fragrance | Revlon Super Lustrous Lipstick |
Kashee’s | 2000 | Kashif Aslam | Lahore, Punjab | Makeup, Skincare, Bridal Products | Kashee’s Signature Lashes |
Rivaj UK
Rivaj UK, launched in 2008 by SJS International, has become a leading name in Pakistan’s beauty market, offering a wide range of high-quality products, including foundations and skincare. With over 2,000 employees and 65+ distributors, Rivaj caters to diverse skin tones and types through its unisex product offerings.
The brand also features a premium line, Rivaj HD, known for its luxury packaging and high-quality ingredients, appealing to affluent customers.
Maybelline
Maybelline New York, founded in 1914 by American pharmacist Thomas Williams, revolutionized the beauty industry with the creation of the first modern mascara, Lash-Brow-Ine. Since its launch in Pakistan in 2009, the brand has targeted the urban middle-class segment and has become a household name, celebrated for its commitment to quality, innovation, and inclusivity.
With a wide range of beauty products and initiatives like the #MakerWomen campaign promoting women’s empowerment, Maybelline exemplifies versatility and remains dedicated to serving diverse consumer needs.
L’Oréal
L’Oréal is a prestigious global cosmetics brand that combines cutting-edge technology with premium quality. Their product line includes skincare, haircare, and makeup items, making L’Oréal a popular choice for those in Pakistan looking for effective solutions to enhance their beauty routine.
Etude
Etude House is a popular South Korean cosmetics brand under Amore Pacific, launched in 2005. The name “Étude” means “study” in French, highlighting the brand’s focus on beauty.
Since entering the Pakistani market in 2013, Etude House has offered high-quality and affordable makeup products, including foundations, concealers, and lipsticks for all skin tones. With trendy packaging and innovative formulas, the brand has become a favorite among makeup lovers, reaching 393 stores worldwide by 2019.
Kryolan
Kryolan is a well-known German brand that has been making makeup since 1945. It is popular among professional makeup artists because it has high-quality products and a wide range of choices.
Kryolan came to Pakistan through Bays International and has become a favorite for many people who love makeup. The brand even appeared in Season 3 of RuPaul’s Drag Race, which shows how loved it is in the theatre and TV world!
Kryolan: A trusted name in makeup since 1945, empowering creativity for artists around the world!
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Medora
Medora is a well-known beauty and cosmetics company in Pakistan, offering a wide variety of high-quality and reasonably priced products for women of all ages and skin types.
With a product range that includes foundation, lipstick, and eye shadow, Medora focuses on providing long-lasting coverage and a flawless finish, all made from excellent quality ingredients.
The brand has a dedicated team of chemists who continuously enhance products to meet consumer expectations, supported by a network of over 200 distributors serving customers throughout Pakistan.
Miss Rose
Miss Rose is a well-known Chinese brand that sells cheap and animal-friendly makeup and skincare. It started in Pakistan and has good quality products that are safe for the skin. Miss Rose keeps making new things so everyone can look good without spending a lot of money.
Their bright lipsticks, mascaras, and kajal are very popular, and many stylish people use them every day. You can easily find Miss Rose products online and in local shops, making it easy for everyone to enjoy!
MAC
M·A·C Cosmetics, a Canadian makeup brand founded in 1984 by Frank Toskan and Frank Angelo, is known for its high-quality products and is owned by Estée Lauder Companies. With 500 stores globally, including 30 in France, MAC has been in Pakistan since 2010, where it’s popular among beauty enthusiasts.
Recommended by dermatologists and makeup professionals, MAC products are known for protecting skin and offering great value for a high-end brand.
Revlon
Revlon, Inc. is a famous American company that started on March 1, 1932, in New York City. It sells cosmetics, skincare, and personal care products.
Revlon came to Pakistan in 2012 and quickly became a popular brand known for its high-quality makeup, like foundations, lipsticks, and eyeshadows, which have a unique red and white logo. Revlon cares about making affordable and safe products, so many people, especially working women, trust it to help them look and feel great.
Kashee’s
Kashee’s is a popular beauty brand started by Kasif Aslam in 2000. It’s known as a great place for bridal and festive makeovers. The brand offers high-quality and affordable makeup products like foundation, blush, and lipsticks, using cruelty-free and vegan ingredients.
They also have many tools and accessories, like brushes and makeup bags, to help you create looks from a smoky eye for a party to a simple matte lip for everyday wear.
These leading cosmetic brands empower beauty lovers with high-quality, affordable products that celebrate every unique style
Visual Pakistan
Discover more: Pakistani Shampoo Brands and explore the best hair care solutions available!
Brand | Average Price Range (PKR) | Average Rating (out of 5) | Availability |
Rivaj UK | 500 – 2,500 | 4.2 | Online & Local Stores |
Maybelline | 700 – 3,000 | 4.5 | Online & Local Stores |
L’Oreal | 800 – 3,500 | 4.4 | Online & Local Stores |
Etude | 1,000 – 4,000 | 4.3 | Online & Local Stores |
Kryolan | 1,500 – 5,000 | 4.6 | Online & Local Stores |
Medora | 300 – 1,500 | 4.1 | Online & Local Stores |
Miss Rose | 500 – 2,000 | 4.3 | Online & Local Stores |
Mac | 2,500 – 7,500 | 4.8 | Online & Local Stores |
Revlon | 800 – 3,500 | 4.5 | Online & Local Stores |
Kashee’s | 1,000 – 3,000 | 4.4 | Online & Local Stores |
BBA by Suleman | 1,200 – 4,000 | 4.5 | Online & Local Stores |
How to Choose a Makeup Brand for Your Skin Type?
Category | Key Points |
---|---|
Understanding Skin Tone | – Importance of undertones in makeup selection |
– Methods to determine skin undertones | |
– Awareness of variations in undertones | |
Choosing Makeup Products | – Guidelines for selecting shades based on undertones |
– Specific tips for cool, warm, and neutral undertones | |
– Use of a makeup skin tone chart for guidance | |
– Recommendations for eyeshadow colors by eye color |
Understanding Skin Tone
Importance of Undertones in Makeup Selection: Recognizing your skin’s undertones is crucial for selecting makeup that complements your natural complexion and enhances your overall appearance.
Methods to Determine Skin Undertones: You can identify your undertones by observing the color of your veins or assessing how your skin reacts to different fabrics in natural light.
Awareness of Variations in Undertones: It’s important to note that undertones may not be uniform across your face, neck, and body, so consider these variations when choosing makeup.
Choosing Makeup Products
Guidelines for Selecting Shades Based on Undertones: Follow specific rules for selecting makeup shades that align with your undertones, ensuring a harmonious look.
Specific Tips for Cool, Warm, and Neutral Undertones: Each undertone type has recommended shades; for example, cool undertones often suit rosy colors, while warm undertones thrive with earthy hues.
Use of a Makeup Skin Tone Chart for Guidance: A makeup skin tone chart can help you visualize and select the right shades that match your undertones effectively.
Recommendations for Eyeshadow Colors by Eye Color: Different eye colors can be accentuated with specific eyeshadow shades; for example, brown eyes shine with blue shades, while green eyes pop with deep purples.
For a flawless festive vibe, check out these Stunning Eid Mehndi Designs that enhance your makeup look.
Makeup Trends and Innovations in Pakistan for 2024
here are the table of top trends in pakistan in 2024:
Trend | Description |
Cherry-Cola Lips | Juicy, muted red shades inspired by food trends. |
Espresso Makeup | A monochromatic look featuring deep-brown tones. |
Office Siren Makeup | A chic blend of “geek chic” and modern aesthetics. |
Black Lips | Bold, dark lips paired with minimal eye makeup. |
Blue Eyeshadow | A resurgence of blue eye makeup in various shades and styles. |
Minimal Blush Looks | Subtle blush for a natural, understated appearance. |
Soft-Matte Skin | Lightweight coverage with a satin finish for a ’90s vibe. |
Frosted Eyes | Shimmery white shadows for a radiant and fresh look. |
Indie Sleaze Makeup | A carefree aesthetic blending ’90s grunge and early 2000s vibes. |
Highlighted Skin | Ultra-highlighted skin for a bright and weightless finish. |
Expert Tips for Buying Makeup in Pakistan
here are we discoverd the top 7 tips below.
Tip | Description |
Choose Suppliers Wisely | Research suppliers, especially online, to avoid cheap knock-offs that can harm your skin. |
Ask for Advice | Seek guidance from makeup-loving friends, professional makeup artists, or social media groups if you lack expertise. |
Don’t Judge by Packaging | Avoid being misled by glamorous packaging; simple designs often indicate quality products, especially from sustainable brands. |
Investigate Ingredients | Opt for makeup with natural ingredients and avoid harmful additives like parabens and retinyl acetate. |
Look at Reviews | Read multiple reviews from respected websites to gain a well-rounded perspective before purchasing. |
Consider Shelf-Life | Check the shelf-life on product labels; quality products should last from six months to two years, depending on the type. |
Find Return Policy | Understand the return policy of suppliers to ensure you can return unsatisfactory products within the specified time limit. |
FAQs
here are the following frequently asked question.
Which makeup brand is halal in Pakistan?
Masarrat Misbah is a local brand, and the first halal certified makeup brand in Pakistan
What are some popular makeup brands in Pakistan?
Are local makeup brands in Pakistan affordable?
Where can I buy Pakistani makeup brands?
Can Muslims have makeup?
Yes, Muslims can wear makeup as long as it aligns with their personal beliefs and values, ensuring it is modest and does not contradict Islamic principles.
Conclusion
Pakistan’s beauty sector is thriving, featuring both local and international makeup brands that emphasize affordability and quality. Top Pakistani brands like Bland Beauty and Masarrat Misbah cater to diverse skin tones with high-quality, ethical products.
International names like Maybelline and L’Oréal also have a strong presence, offering a wide range of cosmetics. With increased accessibility to various brands, shoppers can easily find the right products to enhance their natural beauty.
Embrace your unique beauty and express yourself boldly with the right makeup.
Visual Pakistan
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